WEB160 > Syllabus
Class: Writing for the Web
Time: M/W from 07:10PM to 08:30PM in room BE3184
Credits: 2.0
Class Hours: 22
Type of Course: Workforce Education Preparatory
Length of Course: 11 weeks
Prerequisite: WEB110
Course Description:
This course provides an overview and detailed look at the techniques used to write successful copy for a website.
Course Goals:
The Students will create reader friendly and searchable copy for a website that they will implement into a portfolio piece to be presented to potential employers.
Course Outcomes:
Upon successful completion of WEB160, the student will be able to:
- Differentiate style between conventional writing and writing for the web
- Use the principals of user-centered text to effectively create written content for a website
Required Text:
- Hot Text: Web Writing that Works, by Jonathan & Lisa Price
- Search Engine Visibility, by Shari Thurow
Recommended Text:
- Don’t Make Me Think: A Common Sense Approach to Web Usability, by Steve Krug
- Killer Web Content: Make the Sale, Deliver the Service, Build the Brand by Gerry McGovern
- Content Strategy for the Web by Kristina Halvorson
Evaluation Methods:
Your final grade will be a culmination of your Class Assignments:
- Assignments will create an overall Class Project to be presented at the end of the quarter
- Assignments require critical thinking and problem solving skills
- Assignments will be “assigned” each week according to the class schedule
- Assignments will be “due” according to the class schedule
- Students are responsible for assignment information on assignment pages
- Students are also responsible for assignment information given in class
- Assignments will be marked down 25% for every week they are late
ADA Confirmation:
(Americans with Disabilities Act) If you need course adaptations or accommodations because of a disability, if you have emergency medical information to share with me, or if you need special arrangements in case the building must be evacuated, please contact me ASAP.


Mike, I was trying to show my family my final project for ITC 200 and the server is either down or has booted me?! Anyway I don’t know if you have tried to look at my work for WEB 160 or ITC 200 via the freehostia links.Today I put them both on my personal site as I tried to email you the pdf’s for 160 but the site wouldn’t let me.
for web 160 please go to:
http://lifewd.com/life/carlhughesweb160final.zip
for ITC 200 please go to:
lifewd.com/gamebox
[...] current content is a bit thin, as it was all supplied by the client. Thanks to Mike Sinkula’s Web 160 Writing For The Web class, updated content will be added soon. Check it out! Lawson Construction Home [...]
Here are a few books on writing worth checking out.
Content Strategy”
Letting Go of Words
Writing for the Web is hard to find in the US.