WEB160 > Syllabus
Class: Writing for the Web
Quarter: Summer 2012
Time: M/W, 07:10PM to 08:30PM in BE3175
Credits: 2.0
Class Hours: 22
Type of Course: Workforce Education Preparatory
Length of Course: 8 weeks
Prerequisite: WEB110
Course Description:
This course provides an overview and detailed look at the techniques used to write successful copy for a website.
Course Goals:
The Students will create reader friendly and searchable copy for a website that they will implement into a portfolio piece to be presented to potential employers.
Course Outcomes:
Upon successful completion of WEB160, the student will be able to:
- Differentiate style between conventional writing and writing for the web
- Use the principals of user-centered text to effectively create written content for a website
Required Text:
- Hot Text: Web Writing that Works, by Jonathan & Lisa Price
- Search Engine Visibility, by Shari Thurow
Supplemental Text:
- Don’t Make Me Think: A Common Sense Approach to Web Usability, by Steve Krug
- Killer Web Content: Make the Sale, Deliver the Service, Build the Brand by Gerry McGovern
- Content Strategy for the Web by Kristina Halvorson
- Building Findable Websites: Web Standards, SEO, and Beyond, by Aarron Walter
Evaluation Methods:
Your final grade will be a culmination of your Class Assignments:
- Assignments will create an overall Class Project to be presented at the end of the quarter
- Assignments require critical thinking and problem solving skills
- Assignments will be “due” according to the class schedule*
- Students are responsible for assignment information on assignment pages
- Students are also responsible for assignment information given in class
- Assignments will be marked down 25% for every week they are late
*Students must check the schedule before asking the instructor, “When is this due?”
Student Conduct:
It is the intention of SCCC to provide both a safe and nurturing environment for students, faculty and staff. To maintain and promote that environment, the college subscribes to a specific code of conduct, which is in accord with the Washington Administrative Code for all public institutions.
ADA Statement:
Students with documented disabilities requesting class accommodations, requiring special arrangements in case of building evacuation, or have emergency medical information the instructor should know about are asked to contact the disability support services office (DSS) in Rm. 1112. Once the disability is verified with DSS you will be given a letter of accommodation that should be to handed to your instructor.
