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Download: User Persona | Rehabilitation Institute of Washington

To get to know your reader, you might – work in technical support, participate in usability studies and read marketing and sales figures of the company and the competition. You are then in a virtual conversation with an individual, and your prose takes on a warmer and more personal tone.

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This portion of the Premium Design Works website is written by Mike Sinkula for the Web Design & Development students at Seattle Central College and the Human Centered Design & Engineering students at the University of Washington.

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